Essential Keystrokes is…

where I share my favorite tips, tools, reviews and commentary on web design, marketing, blogging, new media and related topics. For more about this site and the voice behind it, check out my About page.


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Essential Tools – ConverStations Style

By Char

Essential ToolsFor the last Essential Tools feature for 2006, I am featuring Mike Sansone of ConverStations. Mike is known for his passion in getting companies on the blogging train, as well as making conversations contagious. I personally like his Newcomer’s Guide to Business Blogging and his catchy train-themed logo.

Mike’s most essential tool for his business doesn’t really surprise me – it’s a loving heart when dealing with people, animals, experiences, and design.

But on further questioning, I did get more of the nuts and bolts of his toolbox. It includes:

  • His Sony VAIO Laptop (nice choice – I have a VAIO, too) which he uses as a canvas, a communication device, and a storage unit.
  • Mike can’t live without his Sprint EVDO card. It allows him to have Internet access wherever he is, so he can always make a presentation.
  • For blogging, Mike uses Typepad. He has clients with a range of blogging software, but Typepad seems to the one most recommend at the moment.

And then there is Panera U. It provides a perfect backdrop to the ultimate goal for business blogs – community, networking, and collaboration. Panera owns the space behind the counter. The community owns the dining room.

What’s in your toolbox? Leave me a comment and let me know what keeps your online world moving. Would you like to be featured? Just drop me a line and let me know.

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