Three Reasons You Need To Use Google AlertsBy
There are a myriad of tools out there to help you keep up with your favorite topics. In a recent Essential Tools feature, StartUpPrincess Kelly King Anderson recommended Google Alerts as a way to monitor your brand or other topics specific to your niche. I decided to give it a try. Google Alerts now falls into the “why didn’t I try this sooner” category!
If you haven’t started using it yet, here are three reasons you need to start!
1. Getting it set up is so easy.
Go to www.google.com/alerts to get started. Fill in your search terms like you would for any Google search, choose the type of news you wish to receive (news, blogs, web, groups or comprehensive). Select how often you want to receive the alerts, and then enter the email address at which you want to receive them.
Once you have created the alert, you will receive emails at the frequency you chose with relevant links.
2. It saves time.
Instead of taking the time to search for information on topics you are interested in, Google does the work for you and delivers it to your inbox at your convenience.
You can monitor your brand, your competitors, hot news stories, and niche topics in a fraction of the time.
You can set up 1000 alerts per email address. I have set up a filter in my inbox to catch all the Google Alerts in one folder so I can go through them at my convenience.
3. Finding new sources.
When I created Google Alerts for one of my niche sites, not only was I able to take advantage of some buzz surrounding a related news item, I also discovered some related sites that I would not have found otherwise.
These new sites provide opportunity for conversation, linking and relationship building! And you just can’t beat that.
Got writer’s block? Google Alerts let you know what is happening in your area of interest – it’s like having your own personal brainstorming team.
Have you tried Google Alerts? What do you think of it? Do you have any tips for making it do even more of your work for you?