Comments on: Twitter, MicroMedia and the Super Bowl http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/ Web design and marketing tips, reviews and thoughts. Thu, 20 Nov 2008 22:39:42 +0000 http://wordpress.org/?v=2.6.2 By: Jeremiah Owyang http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48705 Jeremiah Owyang Tue, 05 Feb 2008 21:43:58 +0000 http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48705 I wanted to inform you that Josh Bernoff went to great pains to do analysis on the 2000+ replies, and has compiled, rated and ranked you can now see the top ranked ads according to the twitter users who participated in twitterbowl http://blogs.forrester.com/charleneli/2008/02/analyzing-the-t.html I wanted to inform you that Josh Bernoff went to great pains to do analysis on the 2000+ replies, and has compiled, rated and ranked

you can now see the top ranked ads according to the twitter users who participated in twitterbowl

http://blogs.forrester.com/charleneli/2008/02/analyzing-the-t.html

]]> By: M. Cancino http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48311 M. Cancino Mon, 04 Feb 2008 20:54:20 +0000 http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48311 We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising - we'll be writing more about this on our <a href="http://www.searchviews.com" rel="nofollow">blog</a>, but the preliminary findings are already up on our site: <a href="http://reprisemedia.com/scorecard.aspx" rel="nofollow">Super Bowl XLII Scorecard</a>. We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising - we’ll be writing more about this on our blog, but the preliminary findings are already up on our site: Super Bowl XLII Scorecard.

]]> By: Char http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48193 Char Mon, 04 Feb 2008 16:03:07 +0000 http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48193 Kristen - Most of the ads were just not memorable. I am actually surprised that some companies, like SalesGenie even had the $$ to pay for the ad spot. RT - Coke had my favorite ad last year, too. The more I think about it though, the Victoria's Secret ad was really well done and well placed. Kristen - Most of the ads were just not memorable. I am actually surprised that some companies, like SalesGenie even had the $$ to pay for the ad spot.

RT - Coke had my favorite ad last year, too. The more I think about it though, the Victoria’s Secret ad was really well done and well placed.

]]> By: RT Herwig http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48191 RT Herwig Mon, 04 Feb 2008 15:58:29 +0000 http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48191 I thought the COKE "Parade Balloons" was not only the best ad of the game, but the best ad I had seen in a very long time. Kudos to W+K. RT I thought the COKE “Parade Balloons” was not only the best ad of the game, but the best ad I had seen in a very long time. Kudos to W+K.

RT

]]> By: Kristen King http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48166 Kristen King Mon, 04 Feb 2008 14:22:49 +0000 http://essentialkeystrokes.com/twitter-micromedia-and-the-super-bowl/#comment-48166 Char, I agree. For me, the best one was the Clydesdale, which was actually quite good, but not a single other one stuck out to me. I barely remember the others you mentioned! And think how much money those advertisers spent... What a shame. kk Char, I agree. For me, the best one was the Clydesdale, which was actually quite good, but not a single other one stuck out to me. I barely remember the others you mentioned! And think how much money those advertisers spent… What a shame.

kk

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